for what it’s worth

stories and stimulus from a consumer insight consultant

Inventive fun in the snow

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Alongside the snowboards and expensive looking sledges, makeshift toboggans seen in Primrose hill today included: pizza boxes, road signs, ironing boards, inflatable mattresses, paddling pools, lilos, and even a toilet seat! We were very kindly offered the use of some bin liners, which was a much better option than removing the very last marking on the surrounding roadworks!

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