for what it’s worth

stories and stimulus from a consumer insight consultant

And i’m back…

Apologies for the serious lack of posting, I took a hiatus from blogging but have decided it is time to return!

I have seen and done so much amazing stuff over the last 8 months that I don’t even know where to begin, so for now will just offer one awesome thing I discovered today, together with a promise to fill in the blanks as much as possible… and post much more regularly from now on!

- everyone needs awesomeness like this:

An Awesome book

An Awesome book

Based on the simple concept of dreaming big, “An Awesome Book” is the inspiring debut work of Los Angeles writer/artist Dallas Clayton. Written in the vein of classic tales by Dr. Seuss, Shel Silverstein, and Maurice Sendak it is a sure hit for all generations young and old.

more Awesomeness

Dallas initially wrote the story for his son, but when other people showed an interest he decided to produce and sell the book himself and its popularity has led him to tour around the US reading it to as many kids as possible with the explicit aim of giving away one book for every one sold.

Watch this video of his experience creating and selling the book, and how incredulous he finds this sudden success of something made purely out of love – that really is awesome! (sorry, it won’t embed for some reason!)

(via booooooom)

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Filed under: products with a purpose, search this out, Uncategorized,

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