for what it’s worth

stories and stimulus from a consumer insight consultant


Refinery 29 points us towards the newest neckwear trend for the discerning gentlemen- neckerchiefs by Beard and Bangs. Adding colour and pattern to an oufit, these are the newest cool accoutrements of the fashion brigade, and have been spotted already on several necks in the music industry.

Even if it’s not a look for you, the website is definitely worth a visit- a clean simple-to-navigate site built around the theme of The Occidental Edwardian, with this season based on the legend of a Spanish explorer in the 19th century known as ‘The Talon’, it’s a great way of selling their story!
Beard and Bangs

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