for what it’s worth

stories and stimulus from a consumer insight consultant

BHV Homme: Men-only shopping in Paris

men's shopping

Manchic has some pics of BHV Homme, an impressive newly-opened menswear emporium in Paris. The concept store stocks over 150 menswear labels, offering everything from shoes to shirts from both established names and up-and-coming designers. At 4 floors and 43,000sq ft, BHV Homme aims to be the one-stop shop for mens fashion- the question is, will this be attractive or intimidating to male shoppers?

BHV Homme
via Manchic

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